FAQ

Here's some information about the process of producing a white paper or case study, and what you can expect: 

Once I have the parameters of your project, I will provide you with a quote. I work on a fee-for-project basis, rather than hourly rate, so you can be secure on what the project will cost. 

White Papers

Photo by spxmp/iStock / Getty Images

A good white paper will generate interest in your product and attract promising leads. White papers typically run 6-10 pages, are information-rich, and will include graphics. I can work with your template if you have one, or generate a basic design that you can turn over to your professional designers. 

Deliverables

  • Executive summary 
  • Full text of the white paper in Word, professionally formatted, complete with necessary footnotes/links
  • Tables, graphs and quotes as appropriate, in Word, professionally formatted
  • 2 rounds of revisions to incorporate your feedback

Plan for a minimum of 4 weeks to complete the project, though more time may be required based on availability of personnel and information.

Case Studies

Case studies tell the story of how your product solved a problem for a satisfied customer. They are typically 2 pages in length and include pull quotes from the customer, graphics where appropriate, and ideally also include a photograph of your customer.  I can work with your template if you have one, or generate a basic design that you can turn over to your professional designers. You will need to put me in touch with your customer for a brief interview that I will conduct once my primary research is completed. 

Deliverables

  • Full text of the case study in Word, professionally formatted, complete with complete footnotes/links
  • Pull quotes, tables, or graphs as appropriate, in Word, professionally formatted
  • 2 rounds of revisions to incorporate your feedback

Plan for a minimum of 2 weeks to complete the project, though more time may be required based on availability of personnel and information.

What now? 

Contact me to discuss your project and check my availability, or use the online form to get a quote . 

I’m on time, on point and easy to work with.